The journey of PureQuest began when a corporate couple in Uttarakhand was struck by an epiphany. With the onset of the apocalyptic pandemic, hygiene and health were the requisites of living. The couple wanted to bring about a change in the lifestyle of the present population. They were worried about the future generations and their health, and therefore aimed at creating a platform where one’s search for purity ends.
With Covid-19 veering our everyday course of life, food hygiene became an important determinant of the times. The couple ardently questioned if the food that we are consuming everyday is healthy or not. This stark realization was the starting of PureQuest. Food is not just a matter of sustenance but a way of living. PureQuest aims at bringing back the traditional methodologies as well purity in our Indian kitchens.
The term organic is often held synonymous to high maintenance and costly food products. Thereby, the number of people consuming organic food products are comparatively low. PureQuest is a platform that wants to reach out to a larger audience and impart well researched and value-based knowledge about a healthy lifestyle that is both flavourful and priced reasonably. They want their customers to delve deeper and enquire more about the food products they are consuming. Apart from the Quest of Purity, we aim at fulfilling our customers Quest for Knowledge.
The traditional Indian system believed in plants containing high medical values, and our products have all their qualities and values intact. With the challenging times, PureQuest has adopted this philosophy to its core. Our work is inspired by the sole purpose of bringing back the human touch to Mother Nature, by being able to connect all the right dots. We want to bring back the authenticity and purity of the Indian food products for everyone to live a healthy lifestyle. Food safety is the right of every human being and PureQuest aims at upholding this for each and every one of you.
PureQuest believes that a healthy lifestyle starts from adapting healthy fooding habits. The modern mechanized conventions of farming and fooding techniques/ habits have had adverse effects on our health. With the generation characterized by terms such as “junk” and “unhealthy” Pure Quest aims at bringing the purity back. PureQuest is facilitating farming methods from our ancestral roots. We work by the “Back to Roots” philosophy. We procure raw products from sustainable farmers, and also incorporate sustainable farming methods alongside other healthier farming techniques. We infuse the touch of mother nature even in our product packaging. Neem leaves are used as an organic alternative for preservation instead of chemical preservatives. We believe in providing a holistic platform for all our customers.
Our philosophy stands firm on 3 core pillars: